Integrated marketing agency

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External Communications

The messages and media will vary, but the projection of your brand must be consistent. Which is why we were very specific about our own. Article 10 Integrated Marketing applies a holistic approach to corporate communications that delivers powerful and consistent messages to target audiences. We know exactly what catches customer attention, influences their perceptions and prompts them into action. We have successfully applied this expertise to a broad range of business-to-business and business-to-consumer organisations – assisting with one-off communications, marketing portfolios and multi-platform campaigns. We can assist you with: Creating, building or rejuvenating brands and identities Brochures and other printed literature Websites, presentations and other digital media Live events Online advertising To learn more about our experience and approach to corporate communications or to discuss a specific requirement, please contact us on 0207 749 4450 or send us an email. You may also be interested in the way we work with our clients.

Internal Communications

Brands are built from the inside out. Employees are your greatest asset. Commercial clichés, but still the driving force behind the most successful products and services. Many ‘uber-brands’ have gone on the record about their approach to staff communications. They all state the same, simple fact: that greater commercial prosperity is firmly linked to the way organisations communicate internally. The morale and support of your employees are of course crucial drivers of success. This is not simply from the quality they impart into the product or service, but the way they act as ‘ambassadors of the brand’. Our highly successful approach to internal communications covers: Presenting a strong sense of the organisation’s future. Making every employee feel like an active part of delivering that future. Communicating with transparency and honesty. Exhibiting pride in achievement and reward of performance. We all know the tools – emails, intranets, newsletters, staff handbooks, training videos, posters, team-building days and staff conferences to name a few. Article 10 knows how to plan, design and deliver these tools as an integrated unit. We will help to create and maintain an enhanced culture of communication and make every one of your employees part of what some organisation call their ‘extended sales and marketing team’. To learn more about our experience and approach to internal communications or to discuss a specific requirement, please contact us on 0207 749 4450 or send us an email. You may also be interested in the way we work with our clients.

Digital Media

Is it still possible to impress in this digital age? We hope so, because this has been a core goal of Article 10 since we first launched. When we deliver a digital solution, we always aim to exceed the expectations of your organisation, its customers and the target sector.We also make optimum use of the way in which people consume digital media, ensuring it is accessible, appealing and memorable. That doesn’t mean we use technology for technology’s sake though. In fact, we like to think we coined the phrase ‘appropriate use of digital media’ to describe how our technology choices will meet your requirement and budget perfectly. Our expertise covers all digital aspects of a communications portfolio or campaign. We deliver: Sophisticated yet simple-to-use Internet websites that meet your promotional, e-commerce or information portal requirements and give you full control of content. High impact PowerPoint and multimedia presentations. Powerful HTML email communications. Online advertising and virals. Intranets that streamline and optimise your internal operations. Private extranets for your client services. We also offer an end-to-end online advertising service through our sister company Article 10 Strategic Media. To learn more about our experience and approach to internal communications or to discuss a specific requirement, please contact us on 0207 749 4450 or send us an email. You may also be interested in the way we work with our clients.

Brand & Identity

We know that creating, building or rejuvenating a brand is as much about psychology as it is about impressive design and production skills. Article 10 will ‘translate’ your organisation, product or service into language that strikes right at the heart of the target audience – communicating on both the conscious and subconscious levels that govern customer choice. We will create an instantly appealing master identity that remains ingrained in the psyche. And our integrated approach to marketing will ensure this identity cascades appropriately across all your communications and promotional material. We have the expertise and production capabilities to help you at any or all stages of the brand life cycle, including: Designing the perfect brand identity that differentiates you, emotionally engages your target audience and sticks firmly in their memory as a positive purchasing decision. Launching the brand with a stunning and high impact campaign covering online and printed promotional material and live events. Developing all promotional material, from PowerPoint presentations to printed collateral. Communicating brand values and strategies to your staff in a way that unites them and creates an army of sales and marketing ambassadors. Protecting the integrity and individuality of your brand with style guide instructions for staff, suppliers and intermediaries. Rejuvenating and relaunching brands with a range of market-building promotional activities. To learn more about our experience and approach to internal communications or to discuss a specific requirement, please contact us on 0207 749 4450 or send us an email. You may also be interested in the way we work with our clients.